Terms of business

1. About these terms

"We" and "us" means Denis Mc Carthy, trading as Z2GROWTH, a sole trader based in Limerick, Ireland. "You" means the dealership that books our services.

• Our services are for businesses only. These terms don't apply to anyone buying as a consumer.
• An order is agreed when you accept a quote or agreement from us in writing (email is fine), or when we start work at your request.
• Each order is made up of these terms plus the quote or agreement for it. If they conflict, the quote or agreement wins.

2. Services and prices

• VAT. Prices exclude VAT. Z2GROWTH isn't registered for VAT yet, so no VAT is charged. If we register, VAT at the standard rate will be added from the registration date, and we'll tell you at least 30 days before.
• Price changes. Prices are fixed for the order you've agreed. For ongoing work, we'll give you at least 30 days' written notice of any change, and you can stop before it takes effect.
• Extras. Anything outside the order, such as extra cars, extra edits or travel outside Limerick city and county, is quoted and agreed in writing before we do it.

3. Invoices and payment

• Invoices are due within 14 days, by bank transfer to the account on the invoice.
• If an invoice is late, we may charge interest and compensation for recovery costs under the European Communities (Late Payment in Commercial Transactions) Regulations 2012.
• If an invoice is more than 30 days overdue and we've reminded you in writing, we may pause work until it's paid.
• If you think an invoice is wrong, tell us within 7 days and pay any part that isn't in question.

4. Minimum terms and stopping

• Pilot: no commitment beyond the pilot. After day 30, you decide whether to carry on.
• Stock Media and Hero Car: no minimum term. You can stop booking visits at any time.
• Monthly services: a three-month minimum term. After that, the service continues month to month until either of us gives 30 days' notice in writing (email is fine).
• Serious breach: either of us can end an order straight away by writing to the other if the other seriously breaks these terms and doesn't fix it within 14 days of being asked, or becomes insolvent.
• When work ends: you pay for work done up to the end date. We deliver all finished work you've paid for, and give back any access to your accounts. The licence to use paid content (section 9) continues.

5. Shoot days

• We agree shoot dates with you in advance. For a pilot, we shoot within 7 days of you saying yes, unless you ask for a later date.
• A car is "ready" when it's valeted, keyed and parked where we agreed to shoot it. Our delivery times run from when the car is ready, not from when we arrive.
• You can move a shoot free of charge with 24 hours' notice. With less notice, or if fewer cars are ready than booked, we'll shoot the cars that are ready, rebook the rest, and the six-car minimum for that visit still applies.
• If heavy rain or poor light would spoil an outdoor shoot and there's no covered bay, we'll move the shoot to the next suitable day at no charge.
• We follow your site's health and safety rules while we're on your premises.

6. What you get

• Stock Media: 30+ edited photos and a 60 to 90 second walkaround video per car, named in order and sent by download link within 24 hours of the car being ready. Your team uploads them to DoneDeal and your website, so your accounts stay yours.
• Showroom Social: we agree a plan with you each month. You get one round of changes on each video before it's posted. We post on your accounts, or send the files for your team to post, whichever you prefer.
• Google listing: we answer every review within 2 working days, in your dealership's voice. If you'd rather approve replies first, tell us and we'll send them to you before posting.
• Our standard: we show scuffs, kerbed alloys and wear honestly. We don't edit out damage or defects.
• Fixes: if a photo or video has a technical fault on our side, such as focus, exposure or sound, we'll reshoot or re-edit it free of charge. Tell us within 7 days of delivery.
• No Z2GROWTH logo or watermark goes on anything we make for your listings or accounts.

7. What we need from you

• Moving cars. Your staff move every vehicle, under your own motor trade insurance. We never drive your stock.
• Car details. You're responsible for the accuracy of vehicle details, prices and claims in your adverts, and for meeting consumer and advertising law. We'll point out anything that looks wrong, but the advert is yours.
• Staff consent. Before we film any member of your staff, they agree in writing using our short consent form. You tell us when someone withdraws consent or leaves.
• Customers. We only film your customers, for example at a handover, if they've agreed first.
• Your accounts. If you want us to post for you, you give us access to your social media and Google accounts. You stay the owner of every account and can remove our access at any time.
• Your materials. You confirm you have the right to let us use any logos, music, photos or other material you give us.
• A contact. One person at the dealership who can make decisions and approve content.

8. Results and reporting

We measure our work in numbers you can check: views and enquiries per listing from your DoneDeal stats, days to sell, and the results from your social and Google accounts. We screenshot each listing before a shoot so you can compare.

We work to improve those numbers, but we can't promise a set number of views, enquiries or sales. Results depend on your prices, stock, follow-up and the platforms themselves. If something doesn't work, the report says so.

9. Who owns the content

• Our copyright, your licence. We keep the copyright in the photos, video and raw footage we create. Once you've paid for it, you get a licence to use the finished content on any channel, anywhere, for as long as you like, to advertise the vehicles shown and promote your dealership. The licence is free of further charge and continues after we stop working together.
• Who else can use it. Your website provider, other agencies and listing sites can use the content on your behalf. You can't sell or license it to anyone else as content in its own right.
• Raw footage. Unedited footage and unused photos stay with us. We keep them for 12 months after delivery, unless you ask us to delete them sooner.
• Our portfolio. We only show your work on our website or social media with your written permission, and the agreement of any staff member shown.
• Your brand. Your logos and brand materials stay yours. You let us use them only to do your work.

10. Exclusivity

If you hold a manufacturer franchise, we won't take on another dealership holding the same franchise in Limerick while you're an active client. Growth Retainer clients can also ask for exclusivity on their road. Any exclusivity is confirmed in your agreement.

11. Confidentiality and data

• We keep your stock, prices, sales figures and business plans confidential, and use them only to do your work. You keep our prices, methods and reports confidential too. This doesn't cover information that's already public, or anything the law requires either of us to share.
• We may combine listing numbers from several dealers into anonymous benchmarks, for example average enquiries per listing in Limerick. These never name or identify your dealership.
• We handle personal data as set out in our privacy policy. Where we handle personal data on your behalf, such as staff footage or customer details, we act as your processor and follow the data processing terms in your agreement.

12. Responsibility and liability

• We carry out our work with reasonable skill and care.
• If we damage a vehicle or your property through our own negligence, we'll pay the reasonable cost of putting it right.
• We aren't responsible for indirect or consequential losses, such as lost sales, lost profit or lost business opportunities.
• Apart from property damage under the point above, our total liability for any order is limited to the fees you paid or owe for that order in the 3 months before the claim.
• Nothing in these terms limits liability for death or personal injury caused by negligence, for fraud, or for anything else the law doesn't allow us to limit.
• We aren't responsible for delays caused by things outside our reasonable control, such as severe weather, illness or platform outages. We'll tell you as soon as we can and agree a new date.

13. Platforms, freelancers, complaints and law

• Platforms. DoneDeal, Google, Meta, TikTok and other platforms set their own rules and can change them at any time. We aren't responsible for their outages, rule changes or decisions about your accounts, unless we caused them.
• Freelancers. We may use trusted freelancers, for example for editing. We stay responsible for their work and for keeping your information confidential.
• Complaints. Email denis@z2growth.com or ring 083 846 3856. We'll reply within 2 working days and aim to resolve it within 10 working days.
• Changes to these terms. We may update these terms. The version on this page when you agree an order applies to that order. Ongoing work moves to new terms only with 30 days' notice.
• Law. These terms are governed by Irish law, and the Irish courts have jurisdiction.